Measuring Impact When Google Auto-Optimizes Spend: Attribution Tactics That Work
attributionppcmeasurement

Measuring Impact When Google Auto-Optimizes Spend: Attribution Tactics That Work

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2026-01-25
10 min read
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Regain attribution clarity when Google auto-optimizes spend. Practical controls—holdouts, server-side imports, ensemble measurement—to protect ROAS in 2026.

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